The Name Game

WE DID IT!!! We finally decided on a restaurant name and actually registered it with the Colorado Secretary of State. Surprisingly, the name seems like such a trivial thing when you actually go through the registration process. Five minutes and two forms (and credit card charges) later and you have your own identity! Easy, huh? If only it were that simple to come up with the name in the first place!

Before this past weekend started, we told ourselves that we had until Midnight Sunday night to finally decide on a restaurant name. We racked our brains all weekend long, mulling over all of the previous candidates and even coming up with new ones. However, nailing it down to just one single name that conveyed our entire purpose was not an easy task.

Finally at 10:30PM Sunday night with the deadline fast approaching (not to mention our bedtime!), we made a final effort. Each of us came up with our top 3 name choices and then compared our lists. Right there at the top of the list was the name we've been working with from the very beginning, the one that spells out so concisely just exactly what we, and this restaurant, are all about. The name that we decided on is........... drumroll please ...........


SAME Cafe


Ok, so I'm sure none of you are really that shocked. After all, it was the original name that we tossed out there, and they say you should always go with your first instinct. From here on out, instead of "the restaurant" or "the idea", our concept will be known as the SAME Cafe.

We've mentioned before, but it bears repeating that SAME stands for So All Might Eat. The one belief that started us on this crazy path from the beginning was that everyone deserves the right to eat and be treated with dignity. The meaning behind that name really says it all, at least to us. As for the organic aspect, we plan to follow the name up with a catchy slogan like "Healthy Cuisine with a Conscience" or something to that effect.

So now that the huge hurdle of a name is taken care of, we just have to take care of the little things: finalizing our location, getting city approval, and raising nearly $100,000. Simple!

Yes, that last part was meant to be a little sarcastic

 

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